DOI: http://dx.doi.org/10.18203/2394-6040.ijcmph20213824

Social behavioral change communication - an approach to vaccine hesitancy

Suthanthira Kannan S., Swetha Rajeshwari, Aarthy Ramasamy

Abstract


While the proportion of a population needed to be vaccinated against COVID-19 to achieve herd immunity has not yet been established, addressing COVID-19-related vaccine hesitancy is expected to lead to greater numbers of vaccinated individuals, in turn resulting in fewer COVID-19 cases, reduced infection transmission and fewer deaths. Reasons for vaccine hesitancy are influenced by a spectrum of factors from individual belief system to external sources of information. We need to adopt a multi-pronged approach which involves socio demographic domains to achieve herd immunity.


Keywords


COVID-19, Herd immunity, Vaccine hesitancy, Communication

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References


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